Album Review/Preview: Common-Finding Forever

Click here to listen to the full album preview of Finding Forever on AOL
Common is back with the highly anticipated new album “Finding Forever”. The official first track off the album the “Intro” is a dreamy, old school sounding track with no lyrics that serves to break down your defenses and expectations about what is to follow.
Next up is “Start the Show” which is essentially a testament to how long Common has been in the game and the seasons he has weathered to still remain relevant. He uses this platform to make a statement about his artistic integrity (i.e. “no gimmicks no mimicking”) and about the lack of substance that pervades the popular music scene (i.e. “you sing along with it inside knowing it’s wack”). He even throws a few subliminal jabs that he will probably deny when asked about at a few rappers (i.e. 50 Cent). This serves as a perfect introduction for anyone who isn’t familiar with how long Common has been in the game and a reminder for anyone who forgot how he has been producing heat for longer than 95% of these rappers.
One thing that is completely indisputable about Common’s musical repertoire is that he makes music for “The People”. In contrast to the average popular rap song that talks about driving a $100,000+ car, buying diamonds, living in mansions…this song (which features Dwele) speaks about things the average everyday person can relate to…the “unsung heroes” and their struggles. Common never fails to capture the very real hardships that so many people go through in such an authentic way that makes the listener take pause and actually empathize with people outside of their immediate view, and recognize the bigger social and political issues in the world.
“Driving Me Wild” featuring Lily Allen tells the story of a woman and man who are both chasing a certain image and lifestyle to find personal satisfaction and fulfillment in the wrong places. Nowadays too many people are trying to live like a celebrity…whether it is in trying to pull a rich and famous bachelor like the lady in the first verse…or popping bottles and buying fancy cars like the dude in the second verse…people are pursuing a lifestyle that is not in and of itself a guarantee for happiness. To prove this point…Common points out the seemingly “unbreakable relationships” of couples such as Bobby and Whit and Kimora and Russell to show that money and fame don’t necessarily equate to love and happiness. The moral of the story: love yourself and you will find love in everything. Musically speaking, Lily Allen’s voice perfectly complements the production and they make a great duo on the song.
“I Want You” is a mid-tempo sexy and nostalgic joint about wanting to reunite with an ex lover. Will.i.Am sounds wonderful on the track providing the background vocals and the production is hot! Common captures the regret and longing so perfectly in his lyrics and flow. This is the first song so far that doesn’t have a political or social message and that comes from a more personal place…so it provides a nice break from the heavy and lyrically full songs that precede it.
“Southside” featuring Kanye West picks up the energy with rock infused production. I hate to say it, but the hook on this song and Kanye’s singing is kind of annoying and really takes away from the overall vibe of the song. This is basically a boastful song done on a less superficial level than the average rapper. However, Common and Kanye clearly are a force to be reckoned with when they get on the track together as they seamlessly transition from one to the other. Had they dropped the rock flare and changed up the hook this could’ve been a real hot one.
“The Game” is essentially about Common’s determination and drive to make it in the game. DJ Premier and the different samples add a level of heat to the song and Common comes strong with interesting metaphors.
“Black Maybe” featuring Bilal is another socially conscious song about the extra hurdles that Blacks “people of color” folks face in society. He speaks on how the system is set up to make certain people fail or detract them from a greater and more productive purpose. The groove of the bluesy singing and the subtlety of the African drumming really capture the tragedy of the song.
D’Angelo finally resurfaced long enough to record vocals for “So Far to Go”. Even though he only sings about 6 different words throughout the song, it’s always nice to hear his voice and remember the times when he used to be one of the hottest singers in the game. This is a nice mellow joint about a pseudo-relationship he has with a somewhat special lady that he promises to be faithful to “whenever [he's] in her town”. Common and D’Angelo make a hot pairing and good distraction from the at times eye-roll inducing lyrics.
When I first heard the next joint “Breakin My Heart” at Common’s concert for Yahoo Live Sets, I instantly fell in love with it. He tells the story of how he met and developed a relationship with a young lady. My favorite line in the song is “She said you know I don’t be dating rappers. I said I got my SAG baby card I’m an actor” lol. Gotta love that cleverness. This is a song where he did everything right…the production is fire, the lyrics are witty and funny, and his flow is so infectious. Just to be picky, this song is certainly a regression from the emotional maturity of “Faithful” off the Be album…but I won’t hold it against him.
“Misunderstood” starts off very bluesy and builds in emotional intensity to tell the story of people who get caught up in the shady life. He paints a vivid picture of an ill-fated man who tried live life on the straight and narrow, yet succumbed to the pressures of needing to survive by any means necessary. He gets even grittier in the tale of the emotional trauma of a stripper who did drugs to numb the pain she felt from degrading herself to make a living. On an emotional, lyrical, and production level, this is the best song on the album. This could easily be an incredibly powerful video.
“Forever Begins” closes out the album on a high note with a little help from his father Lonnie Lynn. The drum beat reminds me of a triumphant march from battle which is a fitting way to salute J. Dilla (who the song is dedicated to) and leave the listener with a sense of hope and optimism. Once again he closes out his album with a bit of spoken word from his father that touches on a variety of items that all boil down to legacy…what kind of world are we living in and what will be your contribution to it? This is the kind of song that you can’t help but get contemplative on…and what’s better than making music that stimulates and challenges people’s minds and emotions?
Overall…I have to say that this album is absolutely stellar lyrically and it is soulful in every way possible. I just wrote a post the other day about how most music nowadays lacks substance, and then this album comes along and provides a breath of fresh air. For those who didn’t know…yes- Hip Hop can be soulful, yes- Hip Hop can be intelligent, powerful, creative, evocative, and meaningful. Whether you are a jazz, blues, rock, hip hop, country, or R&B person…the stories and the lyricism are powerful enough to appeal to anyone that can appreciate music with soul and poetry. This album is not easy listening in the sense that you HAVE to actually pay attention to the lyrics to really understand what he is talking about and not totally miss the point. If what I’ve written appeals to you, then I would highly recommend that you pick up this album…if you don’t want to think or you don’t like songs that don’t have dance instructions then I suggest you pass.
What do you think about Common’s album? Isn’t it about time for Common to get that Grammy? Is the album better or worse than what you expected?
Posted by Reecie
Related: Common- Finding Forever Preview

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Nice review! I really enjoyed what I’ve heard from this album as well, hopefully he’ll get the recognition for being positive and truthful and not trying to change his style, like so many others.
It’s GRAMMY TIME, folks.
12 tracks has become the standard number of songs for many tight albums…
i havent heard this yet, but i cant wait until lunchtime so i can pick it up
i agree that the “southside” chorus gets annoying but the flow is crazy
sad to say, if Common didnt get a grammy for be, Lupe didn’t get one for Food & Liquer…i dont think they will for finding forever, or the cool
but you never know when listeners will wake up
but i got a good month to knock this album so i’ll be ready for the sep 8th concert in anaheim
be well -
This album would be perfect if Common included I have a dream as a bonus track. This album is amazing. I’m really feeling it. Now I can’t wait for Lupe, KRS One, Talib, Three 6 Mafia, 50 Cent (even him) and Kanye West albums.
This is my favorite album of 2007: 5/5.
I thought the album was mediocre at best. He just sounds so uninspired. At first I felt bad for downloading it but im glad I did I give it 2 stars. The album sounds off he is only scratching the surface. The problem is everyone wants Common to win so its hard to be objective. Ironically I have love for Electric Circus but rapping about Vince Vaughn and the track Breaking my Heart is overkill.
I agree with Redshade. I can’t stop playing the thing. In my car, in my apartment, at work… I love it.
it’s crazy but i feel like black maybe made this album solid for me. i mean I love Common’s stuff either way but a few songs just raised it’s greatness over ‘Be’. The whole album is crazy, I love it, hope he does well.
Common should tank Kayne, because lyrically this is his worst album ever.
Misunderstood is that feel good black snake moan blues muddy water track…hands down is one of my favorite on the album. i think thats a nina simone sample…thats what i’m talking about! Beautiful!
this shyt is hot, best album out so far this year(TIL KANYE DROPS)…”start the show” sets it off…i listened to tht track 3 times before i went to the next song…my favorite track is “southside”…i like the flow, kanye and common going back and forth. the track is fire and they on some rep your hood shyt, something you dont normally here from these type of rappers.
The album’s fiyah….fluck what anybody says….
oh yeah, that vince vaughn line was a lil blah but thats one line out of 12 tracks….umm…let’s see…. Yo, u know what Comm is an artist and an EMCEE…that’s all that needs to be said….
Now the big question is how many of you actually bought the album?
Picked up one after work yesterday….copped one for the whip!
Bestbuy $9.99….
[...] you a nice taste of just how talented Common is as an artist AND performer. Since I already did an album review, I won’t get into any specifics about the show…but definitely go check it out. If you [...]
+1 Pre-ordered on Amazon for cousin.
+1 Bought one from Bestbuy gave it to my homegirl.
+1 Bought another one just to have.
-1 DOWNLOADED the album for my Treo (shrugs, I didn’t feel like ripping the album)
—-
2
Southside gets me too hyped!
“Concious nigga with MAC like Steve Jobs!”
Give Common a grammy! Lupe too!
Comeon, they gave 3 6 an award for ‘hard out here for a pimp’… what’s wrong with this picture?
Okay, this album is a 4.5 out of 5. I’ve been rockin Common since Can I borrow a Dollar in 92. That being said, I have never bought a Common album that I could play from start to finish without feeling like pressing the skip button. This is coming from a Common fan and retired MC but with this album I can and I’m rocking it at work as well. This is the honest deal. We are approximately the same age, me 32, him 35. This album is mature and you can tell he reads and so some cats won’t get with that so I can understand the Vince Vaughn lyrical diss and some of the other stuff. Also, the MAC line was ill for me since I’m an African American MAC head in IT, but it’s not street so at times he seems super intelligent and at times rocking stuff for the people. Also, man I miss Primo, the cuts, and his style. The only album I hated from the Comm was Electric Circus and while I’m a Badu fan, it solidified my stance that she had ruined two dope emcees, Dre from Outkas and Comm. Since I really miss hip hop and don’t listen much anymore I’m still waiting for the Illadelph Halflife/Do You Want More Roots so holla at me if you hear from them even though Phrenology and the Tipping Point were fairly dope,